Marketing Nuggets Post #006

We’ve collected 3 very interesting articles every Internet marketer should definitely read, and especially membership sites owners.

If you own a membership site based on monthly subscriptions you should know that you may be pricing you membership the wrong way and therefore making much less money than you could.

So in this week’s nuggets you will discover:

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Marketing Nugget #1 – Are You Losing Sales By Giving Customers Too Many Choices?

Sometimes giving your potential customers too many choices can hurt your revenues.

This next article will show you exactly why using a simple yet very real situation everybody deals with when choosing an ice-cream.

This is the link to the article:

http://blog.kissmetrics.com/too-many-choices 

Marketing Nugget #2 – Designing Pricing Plans for Subscription-Based Web Apps by Ravi Pathak

In this next article you will get some of the best practics for creating and testing pricing plans for subscription services.

So, how many subscription options should you really give your customers?

Read more about it in the below article:

http://sixrevisions.com/web-applications/designing-pricing-plans-for-subscription-based-web-apps 

Marketing Nugget #3 – Do Like Steve Jobs Did: Don’t Follow Your Passion

You can learn a lot from Stave Jobs and the great things he did in his life.

The bottom line is: “do what Steve Jobs did, not what he said”.

http://www.fastcompany.com/3001441/do-steve-jobs-did-dont-follow-your-passion 

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